Showing posts with label NAMO. Show all posts
Showing posts with label NAMO. Show all posts

Wednesday, February 11, 2015

NAMO - QUICK Wins please (Humbly)

There is a concept called QUICK Wins. 
There is a concept called Economic Education  

When you are working on a larger good , to keep your supporters and believers glued to you , you have to offer some quick immediate visible benefit / difference. Since larger project takes long time this is very critical to keep the supporters glued to you.  

PM is in economic overhaul mode, visiting various countries which will boost our economy  , making Government work harder etc etc. but for people its useless unless they see some quick benefit and life changing experience.  On the contrary foreign trips and pictures work other way like PM is wasting resources in foreign tours and doesn't care about the people who voted him. Series of QUICK wins initiatives is a MUST. (This is also known as low hanging fruits.)

Secondly we want to get away from freebies culture so voters must know the impact of freebies. Economic education should be the part of Govt's economic agenda.  Working to improve economy without educating people HOW it works is again like a silent Govt. ( You may be speaking all other useless things, that is not a talkative leader unless it offers some insight.)   Communication is critical to get votes, communication is critical to expand voters base, communication is critical to make people know what you are doing , how you are doing and  how will you achieve the goal. 

Govt MUST initiate economic education programme like Swachh Bharat Abhiyaan. 

We need Ministry of Citizen Communication (I & B is anyway useless) educating citizen about important issues without spending on photos of political masters. (People know the PM , they want to know how he is working to change their lives for the better.) 

(PS: None of the above works and helps against Arrogance. First prerequisite for a public leader is Humbleness. Saying I am humble means nothing unless you are seen so. Entire present political class is suffering from this. Warren Buffet has recently quoted," ABC of failure for companies - Arrogance, Bureaucracy & Complacent , it is also applicable to all types of organisations.)

Thursday, May 22, 2014

NAMO moved the Cheese and ate it too !!

Who Moved Your Cheese is the apt book to read for all our politicians who are doing so called  introspection. 

Mr Narendra Modi has not only moved the cheese and but also comfortably ate it too. Everyone else during the campaign was denying that no cheese is not moving and they remain focused on old cheese. 

Yes , Governance and Development is the new cheese and others remain focused on caste , communal & secular politics.

Inability to see moving cheese happens when you lose touch with the ground reality and remain surrounded by YES men.   

Same rule equally applies to business enterprises. In a highly competitive market cheese is moving and those who can see is taking early advantage. 

Some will not accept till complete loss of business and some will agree after much of a loss to the business. 

New cheese is better Customer Experience (CX).  People have enough of options for goods and services.  They are looking for better customer experience.  Companies those who remain focused on all other internal competences will soon find that customer are not interested how smart you are internally.What matters to them or what count in the market place is what kind of experience your enterprise put together is delivering to its customers.

Many companies those who claim to be customer centric are only equipped with customer service department. They neither have mapped their customers journeys , nor has thought of offering scintillating rational and emotional experience (Most companies even have no clue about these aspects of designing CX).

Cheese is on the move , companies at the forefront are taking advantage. Companies in denial mode or in no clue mode or surrounded by YES men CXOs will realise the reality and learn lesson like the one learnt by most political parties after 2014 election (Most of them have not and will not learn even now).

Once again recommend the book Who Moved My Cheese.